About Us
This is the story of The Fresh Cross Stitch. Learn how I decided to create this small business and what it means to shop my designs.
My thing with cross-stitch
My name is Ana Vilar, and I've been cross-stitching since childhood, though it was in 2017 that I fully committed to it.
Like many other cross-stitch pals all over the world, my mom taught me how to cross stitch when I was a child. Even though I liked it, I had trouble finding designs that I truly loved.
With time, I ended up drawing my own designs on the canvas and cross stitching all over them. Soon enough I thought: "Why not sharing my designs with other cross-stitch enthusiasts all over the world?".
The Fresh Cross Stitch Was Born
My small business was born when I decided to create a bunch of patterns and sell them online. It was the year 2022.
I soon noticed other stitchers liked my designs just as much as I did! Their kind words about my designs, their great reviews, and my belief in crafting as a source of joy were my motivation to keep on creating!
The creative process behind my patterns
Today I have a catalog of over 160 hand-crafted cross-stitch designs, each one made manually and with a lot of love. I draw inspiration from the things I cherish, like literature, food, and music. Each design begins its journey differently—sometimes with a chosen color palette, other times with a sketched composition. From there, I refine the details, ensuring the design is visually pleasant and efficient in thread usage.
Simpler patterns typically take at least two days to complete, while my more intricate creations can take months. I’m very rigorous about the final outcome and never publish a design that I don’t truly love!
Trustworthy patterns, friendly support
With time, I’ve been fortunate to share my patterns with +7,500 happy customers. My shop holds the Star Seller Badge on Etsy, a recognition for great customer service and +485 outstanding reviews.
I'm always happy to answer questions, provide stitching tips, or offer pattern support! You can drop a message any time by using the contact form.
What other customers think
More than 7,500 stitchers have trusted my shop. This is what they think.
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I love how this pattern is turning out so far! The wisteria is so beautiful! 😍
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Easy to download and save. Cute design. Working on my second piece of toast!
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Turned out beautiful .. took me a few weeks to complete!
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Stunning pattern! I’m an avid sewer, but this was my first cross-stitch (and I guess I picked a really intricate one!). It took me 5 weeks of intense concentration, but I’m so pleased with how it turned out.
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Lovely, straight forward charts and a very quick reply to a question. My new class now all have a personalised bookmark.
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BEAUTIFUL piece. Just be warned there are a TON of colors and so many of them look VERY a like. One of the hardest pieces I've ever done just bc it was really hard to differentiate where you were in the pattern when you couldn't tell the colors apart.
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Great pattern, please know that the pattern has quarter stitches which I didn’t know how to do 😂 reworked it a bit and still came out great. Super easy to follow!
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This pattern was a great quick project for a gift. Easy to follow and the final product looks awesome!
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Turned out beautifully! Love the colors.
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If you think you have enough 334 *you do not*. Over the last 3 months, I have spent most of my free time (and all of my commutes), finishing this cross stitch. I finished the white relatively fast but wow. The blue? A marathon not a sprint. I love this pattern. It is so elegant and well thought out. I think having just gotten back into cross stitch, I may have been overestimating my abilities but I had to see it through. I am thinking of doing it again, but this time using a blue Aida cloth. Thank you for this beautiful design and once I mentally recover I will be buying another haha!
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This is such an adorable pattern and the cutest addition to my kitchen wall. The quarter stitches threw me for a bit but I got the hang of it and am so happy with how it turned out.
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Obsessed with these cross stitch letters! As a beginner in cross stitching, the seller responded to my questions that were unrelated to her pattern and was so very kind and helpful. Would give her 100 stars if I could! 🥰
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I bought this just interested in using the middle bit (although the whole pattern is fabulous)! And it was so easy and turned out so cute!
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Easy to import into pattern keeper and an immaculate pattern. Well designed with a good combination if colour block and confetti to keep it interesting
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Beautiful pattern! My colors are not accurate to pattern but I think it’s very forgiving with color swaps (I wanted to use what I already owned).
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Great pattern, I love that it came with 3 color options! Please be aware that there’s a considerable amount of fractional stitches (which I did not have experience with before this lol). I’d recommend back stitching the storks legs for a smoother look
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It’s a lovely pattern with very easy instructions! I love the different views in the PDF download!
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Excellent customer service from the seller! The scheme is simple, initially I made a mistake with the choice of the color of the fabric, the seller suggested white fabric, and so I have done. I am really liking the result and the colors!